Saturday, October 28, 2006

Niche perfumery

There is quiet revolution brewing in the world of perfumery. In small and not-so-small perfume studios across the U.S. and in Europe, there has been an incredible flowering of niche perfumery. I define niche perfumes as those which are created by individual perfumers with the finest ingredients on a small scale with an incredible attention to detail and product. There is a wide variation of philosophies within niche perfumery: some perfumers use only natural ingredients; others use a combination of natural essential oils and laboratory-made ingredients. Some use alcohol as a base, while others use oil or wax. Some niche perfumers create a large line of scents, while other make 3 or 4. Some of these perfumer sell only from their own studio, while others have their products in select boutiques around the world. But the common ingredient to all niche perfumers is a heart-felt passion for their profession and their product.

Future postings to this blog will highlight niche perfumers here and abroad. We will look at what other bloggers have said, and include original articles and interviews with niche perfumers. We will also look at those retailers, both online and in brick-and-mortar stores, who make these wonderful products available for our use.

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